Welcome to the SEO.co search engine optimization (SEO) blog. Join us as we discuss SEO, content marketing, digital PR, link building, artificial intelligence (AI), large language models (LLMs) and other technical search ranking topics.
If you work long enough in marketing or related fields, such as web development, you will run into demanding clients. These clients can subject your company to unreasonable demands, low pay, overwork, and
People have been claiming that the death of SEO is right around the corner since… well, since SEO began. When Google started cracking down on initial rounds of spammers, many in the then-exclusive SEO
Search is becoming more personalized: The results a user sees in Seattle, Washington will be completely different than someone searching for the same thing in Denver, Colorado The results someone sees in Seattle
I’m biased, and I’ll admit that, but I’m a firm believer that SEO is a good strategy for any business. Literally any company in the world can benefit from optimizing their site and
404 errors are silent SEO killers. When users hit a 404 error on your site, users typically bounce, never to return. To make matters worse, 404 errors send bad signals to Google. 404
Query Deserves Freshness (QDF) is a search engine algorithm that was designed to reward websites with fresh content. It provides a ranking boost for sites that have updated their site in the past
Established brands have a tendency to outrank newer pages and sites on Google. Here are just a few reasons why: Older pages (and particularly those on old, authoritative sites) likely have more citations
Customer communication is one of the most important aspects of your business. Your customers will dictate the success of your enterprise—keep them happy and informed, and they’ll keep coming back to you for
SEO can be complicated, but it’s not impenetrable. Given enough time, resources, and willingness to learn, almost anyone can learn SEO and become adept in the span of a few months to a
Helping leads feel comfortable with your brand and gaining their trust is a big part of successfully converting potential new customers. Although there is a plethora of ways to do this, strategically placing
There’s no single secret that can lead you to a great content marketing strategy. Your writing needs to be consistent, valuable, and in line with your brand standards and the rest of your
SEO (search engine optimization) is a big world, stretching across multiple online marketing strategies to become unified in a single, focused campaign. From on-page SEO and ongoing content to social media activity and
